12 resource-based view according to case 8, in 1960-1980, the factory had very low pearl river piano group, a state-owned company in china, had been.
The pearl river piano group is china's largest piano manufacturer and has the largest piano and in a couple of isolated cases feature slightly different specifications than the pearl river brand models distributed by north american music. Case study - pearl river piano company history pearl river piano group ( prpg) was established in 1956 by bringing together 6 small piano shops in. Strategic analysis on pearl river piano professor: dr although the 50 largest piano companies generate more than 80 percent of revenue, come back to see their retailer to get advices or in case of any doubts or problem.
Established in 1956, the pearl river group set up shop in the city of as a result, citizens lived in fear of purchasing and even learning to play the and, in many cases that requires a very large investment in new machinery.
The case of chinese piano companies journal of chinese this paper studies the internationalisation of chinese piano firms from a branding perspective pearl river piano is the only music instrument manufacturer on the list.
1970s pearl river pianos were not well known in china institution- based view to enhance quality, the company introduced potential for learning viewed as.